The opportunity timeline

• Overview

  BMW is hiring a Email Marketing Specialist in Warren, MI.

• Role description

  Most marketers wait for leads; the Email Marketing Specialist we want at BMW goes out and manufactures them. Lean on 5+ years of sales marketing expertise to own projects, collaborate with a sharp team, and earn $55,000 - $81,000.

  Key Responsibilities

  • Tune the ad creative until the sales marketing cost-per-lead drops
  • Qualify inbound leads and route them through the sales funnel efficiently
  • Pair Public Relations insight with gut feel to rank the hottest leads
  • Set and monitor KPIs tied to revenue, retention, and acquisition cost
  • Read intent data and route the Warren hot leads first
  • Write follow-ups that get answered, not the ones that get ignored

  What You'll Bring

  • Comfort with the hybrid cadence of a Warren-based operation
  • 4+ years navigating the politics that sales marketing work attracts
  • Comfort navigating ambiguity when the brief arrives half-written
  • Experience supporting cross-functional teams in a mid-level capacity
  • Strong time-management skills and a bias toward action
  • Working familiarity with hybrid schedules and team norms at BMW

  BMW treats Warren, MI as both home and laboratory, prototyping detail-focused sales marketing ideas no larger rival would risk. We celebrate the person who asks the dumb question that saves the whole sales marketing project.

  Here in Warren, you'll enjoy $55,000 - $81,000, commuter benefits, and a mentor matched to your sales marketing ambitions.

  Our hiring manager is personally reviewing every Email Marketing Specialist application that comes in.

  Click apply, tell your story, and let BMW be the place it finally clicks.

• Required skills

  • HubSpot
  • WordPress
  • Adobe Creative Suite
  • Public Relations
  • Customer Segmentation
  • Technical SEO
  • Demand Generation
  • Ahrefs
  • Content Marketing
  • Marketing Automation
  • Attention to Detail
  • Critical Thinking
  • Public Speaking

• Benefits & perks

  • Stock options
  • Family planning support
  • Phased retirement options
  • Severance package
  • Hybrid Work
  • Student loan repayment assistance
  • Payroll advance options
  • Certification Reimbursement
  • First-week welcome kit
  • Fitness class subsidies
  • Vision insurance
  • Travel per diem
  • Book Allowance

• Apply before 2026-08-07

  Submit your application for this Hybrid sales_marketing position.